Use Case

Answer Engine Optimization (AEO) — the ChatGPT-era SEO

AEO is how you rank in an AI answer instead of on a blue-link page. MyDeetz bakes in the schema, llms.txt, and structured metadata LLMs need to cite your business — and gives you a direct lead-capture surface once they do.

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What is AEO?

Answer Engine Optimization (AEO) is how you rank in an AI answer instead of on a Google results page. It's what SEO turned into when users stopped clicking ten blue links and started asking one question.

When a user asks ChatGPT, Claude, or Perplexity "who should I use for [X]?", the model picks a small handful of businesses to name. The ones it names share a specific set of signals — and AEO is the discipline of putting those signals in place.

The 5 AEO signals that matter most

  1. Structured data (schema.org). Organization, LocalBusiness, FAQPage, Product, Offer, SoftwareApplication — the right JSON-LD on every page so LLMs can parse what you do.
  2. llms.txt and robots.txt. A clean, well-formed llms.txt at your domain root gives LLMs an at-a-glance summary of your site. robots.txt needs to explicitly allow major AI crawlers.
  3. Semantic, speakable content. H1 + lede paragraphs that answer the question directly in the first 100 words. Speakable markup on the parts you want cited.
  4. Topical authority at scale. Pillar pages + vertical landing pages covering the full semantic cluster of your category. LLMs cite sources that cover a topic comprehensively, not ones with a single post.
  5. Trust signals from third parties. Reviews, Wikipedia mentions, citations in industry publications, and backlinks from domains LLMs trust.

What MyDeetz does for your AEO

  • AEO infrastructure installed in 2 minutes. Sign up and the AEO primitives (schema, llms.txt, structured FAQs) go live on your MyDeetz profile page.
  • Discoverability Boost (Pro plans). Backlinks from MyDeetz pillar pages that already rank in ChatGPT for category queries.
  • Direct lead capture when the AEO pays off. AEO without lead capture is a vanity metric. MyDeetz closes the loop: when a customer in ChatGPT is ready to reach you, they can share their details inside the same conversation.

Results timeline (real-world)

  • Week 1: schema + llms.txt crawled and ingested.
  • Weeks 2–4: first AI citations for low-competition long-tail queries.
  • Months 2–3: ranking shifts in Google for AEO-optimised pages (Google weights AEO signals too now).
  • Months 3–6: category-level AI citations — your business becomes the default answer ChatGPT gives.
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